Relief from Bharat Brand
12-Oct-2024 01:00 PM
The central government has decided to start the second phase of sale of rice, flour and pulses under the name Bharat Brand, which is expected to give some relief to the common consumers from the blow of inflation.
Although the highest retail price of the above food products has been increased slightly in this second phase as compared to the first phase, but still it is below the prevailing price in the open market.
In November 2023, the government first started the sale of wheat flour through its subordinate agencies and then included rice and gram dal in this list.
Food inflation has increased the difficulty of common consumers a lot and it is proving to be even more painful during the festive season.
It is understood that the sale of flour, rice and pulses can start from the current month i.e. October. The government has told the agencies that if it has any previous stock, then sell it first and only then lift the new stock.
It is also being said that along with whole gram and moong dal, the sale of lentils can also start this time. NAFED has a huge stock of 7-8 lakh tonnes of lentils, so there will be no problem in selling its pulses.
It is worth noting that during the initial phase, flour and rice were being sold only through central stores and mobile vans, but gradually it was also made available at the outlets of some other government agencies and private big chain grocery stores. In June 2024, the sale of rice and flour was stopped but the sale of pulses continued.
The highest retail price of the brand's food products is likely to increase during the next phase as compared to the previous phase.
Under this, the price of wheat flour is expected to be increased from Rs 275 to Rs 300 per 10 kg and the price of rice is expected to be increased from Rs 295 to Rs 320 per 10 kg. Similarly, the price of moong dal is likely to be fixed at Rs 107 per kg and the price of lentil dal at Rs 89 per kg.
The price of chana dal is expected to be increased from Rs. 60 to Rs. 70 per kg and the price of whole chana is expected to be fixed at Rs. 58 per kg. This may provide some relief to the common people. It remains to be seen when the sale of these products will begin.